STEP 1
A comment matches a campaign keyword
A viewer comments on an eligible Instagram post or Reel.
EXAMPLE WORKFLOWSee an example of
See an example of
comment-to-DM automation.
This illustrative workflow shows how a configured campaign can respond when someone comments on an eligible Instagram post or Reel.
✦ Example Workflow
Comment Received
Customer comments on a post
↓
Keyword Matched
Campaign rules are checked
↓
Direct Message
Configured information is shared
ILLUSTRATIVE EXAMPLEWhat happens after
What happens after
a comment?
The exact result depends on account eligibility, campaign settings and current Instagram platform requirements.
STEP 2
The configured public reply is posted
The campaign uses the reply text configured by the account owner.
STEP 3
A configured direct message is sent
The message can share the information or link supplied for the campaign.
Illustrative product workflow only; no customer testimonial or performance result is represented on this page.
✦
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